July 10, 2008 (RALEIGH, NC) – Publishing with Lulu.com provides authors the opportunity to reach over 66,000 retail outlets making it possible to sell to a global audience. In less than eight hours, Dugout Wisdom: Life Lessons from Baseball by Dan Migala reached the number one ranking on the Movers and Shakers list on Amazon after beginning in the 71,000th position.
Dan Migala, a long time journalist and no stranger to traditional publishing, chose to publish with Lulu.com because the process is easy and provides his book with optimum distribution channels and the ability to be more profitable due to Lulu’s 80/20 creator revenue split. “In Dugout Wisdom, each of these baseball legends opened up their heart and shared his personal journey. It was important to me to be able to bring these stories to a wide audience. Without Lulu.com’s commitment to me as a customer, distribution offerings and the tools and technology it provides, this project wouldn’t have been widely available so quickly,” says Migala.
Holding the number one slot and breaking into the top five for books in the ‘Sports’ category, shows the power behind maintaining creative and editorial control of your work as well as the kind of marketing push a customer can put behind their self-published projects. “This is tremendous for Dan Migala and is exactly what we mean when we talk about Lulu being a place where we empower our customers,” says Bryce Boothby, President and COO of Lulu.com. “Dugout Wisdom is an excellent illustration of a Lulu author using the tools we provide to reach the market- and the market has responded.”
Buy Dugout Wisdom, including customizable editions at www.lulu.com/dugoutwisdom.
About Lulu (www.lulu.com): Lulu.com is the premier marketplace for digital content on the Internet, with over 400,000 published titles, and more than 5,000 new titles added each week, created by people in 80 different countries. With just over 1.3 million registered members, Lulu is changing the world of publishing by enabling the creators to publish their work themselves with complete editorial and copyright control. With storefronts provided and other marketing support, Lulu creators are fully empowered to profit from their work.
About Dugout Wisdom: In Dugout Wisdom: Life Lessons From Baseball, author Dan Migala finds the heart in baseball, collecting and sharing words of wisdom from 55 greats of the game. These first person accounts of baseball’s pivotal life moment’s feature noted players such as Sparky Anderson, Wade Boggs, Nolan Ryan, Kirby Puckett, and Ryne Sandberg.